task 7 researching form, structure. deconstructing codes and using film language

TASK 7 - we will begin looking at FORM & STRUCTURE: CODES AND CONVENTIONS: titles / timings / camera / lighting / layout etc

Choose one film to begin with
Adam/lily / aidan - a shirt film
Emily / harley - a trailer.

1. Deconstruct it in extreme detail capturing screen shots to print and annotate
2. Denite it. ..read the symbolic and visual codes that aid an audience to make meaning.

Time scale.  You have one hour to make notes then be prepared to discuss it

Research / Understanding Crtitical Theory and Planning- Semiotics

Understanding the technical, visual and symbolic codes can help you construct an effective production and your audience make meaning form the text more easily. Visual language is the art of reading visual signifiers and taking meaning from the -  Saussure is responsible for devising this concept: it is easy to understand and manipulate - I expect to see evidence of this on your blogs

A summative slideshare on Semiotics

Semioticsforbeginnersaslevel 111012150554-phpapp02 from Elaine Humpleby

Daniel Chandlers paper can be found here
http://visual-memory.co.uk/daniel/Documents/S4B/semiotic.html

Task
Generate intial ideas for your main production using

• mindmap
• lists
• post-its
• storyboards etc

1. Get some audience feedback
2. Consider how semiotics will improve your idea

Research - understanding the relationship between Audience, Industry, Codes and Conventions

By the end of today you should have completed task 6:

TASK 6 -  in depth textual analysis of three different outstanding and inspiring examples for each of your intended  productions eg: 3 x short film, 2 x poster, 3 x magazine review ONLY ADAM IS AT THIS POINT SO YOU NEED TO GET A WIGGLE ON EVERYONE ELSE

Today

1. identify the 9 extracts you will analyse - make sure that they link at some points - e'g a magazine review or poster for the film / trailer that you are analysing
2. upload the example and embedd it into your blog
3. analyse in depth - we will begin by mind-mapping what you an write about
4. watch one of the following clips as a starter - be prepared to discuss it

TASK 7 (NEXT WEEK)- we will begin looking at FORM & STRUCTURE: CODES AND CONVENTIONS: titles / timings / camera / lighting / layout etc - ADAM THIS IS YOUR NEXT MOVE