Understanding the technical, visual and symbolic codes can help you construct an effective production and your audience make meaning form the text more easily. Visual language is the art of reading visual signifiers and taking meaning from the - Saussure is responsible for devising this concept: it is easy to understand and manipulate - I expect to see evidence of this on your blogs
A summative slideshare on Semiotics
Daniel Chandlers paper can be found here
http://visual-memory.co.uk/daniel/Documents/S4B/semiotic.html
Task
Generate intial ideas for your main production using
- mindmap
- lists
- post-its
- storyboards etc
- Get some audience feedback
- Consider how semiotics will improve your idea
No comments:
Post a Comment